Date Live: 02nd June 2023
Title: Interview with Ex-Head of Social for Red Bull
Description: A special one today. Less of me talking, more of a someone else. Will spoke at the Optix Annual Trends event back in March this year so I collared him after and asked if he'd come on and do an exclusive interview for the community. He obliged.
Action - Being aware of the opportunity that audio might have for your brand/organisation. We may not all need to rush out and create a sonic identity but things like advertising in the podcast space really resontated with me, especially given the captive audience those spaces have. If you want to consider this seriously then drop me a line and I can hook you up with Will directly.
Links from the Video:
https://www.linkedin.com/in/willgilgrass/
Blog article - 6 ways audio can reach and engage audiences
Next Video Due - 16th June - Keep an eye out for it
In this section I'll be updating it with my favourite marketing tools. Each time I review a tool I'll be sure to make recommendations on how I believe this could fit within B2B and B2C businesses.
Over time I create slide decks, toolkits and whitepapers which will become automatically available to the membership.
If you miss the fornightly video you can always access the back catalogue from here.
As a member of this exclusive group you have access to both my courses. Any future courses will also be made available to the group.
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