Date Live: 22nd September 2023
Title: Two LinkedIn Updates that will improve your profile and generate you web traffic
Description: Over the last two days, I've spent sometime looking at all your LinkedIn profiles.
We need to do some work on this guys! Remember that you have FREE access as part of this community to my LinkedIn Masterclass. This course has been done by over 23,000 people across 163 countries and the feedback is always really good. You're in safe hands.
The two updates in today's video are too new to be included in that course so lets at least action these :)
The first is a new area that you can show off your most important skills to people browsing your profile. Its super easy to add but its a bit hidden away so I've uncovered that for you in this video.
The second is a new external link you can add which can point anywhere you want it to, directly from your profile. This has the potential to immediately create more traffic for the website you want to promote. From every members profile I looked at, only about 3 had this in place (well done you!).
Action:
You guys have often told me that you should be leading from the front. If you are asking your external facing staff, your marketing or BD teams to have amazing LinkedIn profiles to help your organisation increase its reach then you really need to invest some time yourself in having a good profile. The good news is I've got you. This is my Jam!
Please take 10 mins to make the actions in this video today and then tell your teams about these updates. If we work together in a training capacity anyway, need not worry as I'll be adding these into my training material.
In complete honesty, a lot of you probably need to be considering a bit more work on your profiles so please do check out the course. Its an hour and a half if you did it all in one sitting.
If there is a way I can help you improve your profiles that's easier, please let me know. I want you all to have amazing profiles that you're proud of.
Next Video Due - 6th October - Keep an eye out for it
In this section I'll be updating it with my favourite marketing tools. Each time I review a tool I'll be sure to make recommendations on how I believe this could fit within B2B and B2C businesses.
Over time I create slide decks, toolkits and whitepapers which will become automatically available to the membership.
If you miss the fornightly video you can always access the back catalogue from here.
As a member of this exclusive group you have access to both my courses. Any future courses will also be made available to the group.
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